ION Digital

This week’s Inbound Marketing Summit provided a nice display of some of the best thinking on social media on the planet. They were preaching to the choir here, folks who believe the social media movement is long overdue.  So you didn’t get a lot of contention or debate. What you did get was some exhilarating ideas, strategies, tips and techniques.

Many of the sessions were only 20 minutes so speakers had to blaze through their material, but most pulled it off smoothly. It was an interesting mix of consultants, web types, businesspeople, freelancers, former journalists, marketing and PR people and others that I couldn’t quite categorize (I met two people out of work; jobless, well might as well hang out with the social media crowd).
The conference ended the second day as strong as it began, with Louis Gray providing tools to deal with the information overload and Tim O’Reilly giving a spirited speech based on “creating more value than you capture.” Along the way hosts Chris Brogan and Justin Levy kept the trains running on time and the mood upbeat.There were too many great sessions to cover all of them  but here’s a sampling of key takeaways for me. (more…)

Twitter continues to explode in popularity. One estimate has it growing 752% in 2008, hitting 4.3 million unique visitors in December.  It picked up more than 1 million unique visitors in December alone,and by all accounts, the growth is continuing, and possibly accelerating. I’m working on a couple of pieces about Twitter for business users,  but wanted to share some of the cool posts I came across in January–my favorites– and some useful tools.